Hey everyone, here we go. . . . . .
IN OUR WORLD
I am coming to live from beautiful Breckinridge Colorado where the weather is a cool and wonderful, especially when Dallas is beating the 100 mark every day.
There is so much going on it’s hard to know where to start.
- I have a number of clients waiting for the next Repeatable Successful Acts podcast that the magnificent Andy Azinger is producing for Wells Fargo. It should be soon.
- I have over half a dozen new clients that are in the “pipeline” with really exciting new projects. Gotta thank Chris Ryan for all the work he is doing.
- I have two huge road trips the next two weeks taking me to Chicago, Minneapolis, Houston, Atlanta and back to Minneapolis. WOW!
- My new web site is in full development with the fantastic John Peterson at the helm.
- New videos are coming. I have five new videos introducing a series of new ideas.
The best of all is that my loving bride, Laura and I celebrated our 31st wedding anniversary yesterday in the beautiful mountains of Colorado. She is the best thing in my life.
HEY, YOU CAN FOLLOW ME ON TWITTER –CREATIVEVENTURE
AND ON FACEBOOK – STEPHEN HARVILL!
THINGS YOU SHOULD KNOW
I recently wrote a piece for a clients industry magazine on the ability to create impact. I have been working on impact with clients for a very long time. The formula often revolves around the use of time. Time is the thief. It robs you of impact by the way you think of it.
Time is dictated by the way you think, If you think you don’t have any, guess what, YOU DON’T. A lack of time takes away your ability to create impact.
Let’s start with a simple planning exercise using the ancient and venerable tool of the LIST.
- Take 5 minutes and jot down the things you have to do. No order, just an accumulative list.
- Now create a sense of priority to those items that made your list. It’s simple, just give them a number of importance.
- Now look at your list. What did you determine were the most important? Guess what, they are your impact items.
This is the primitive starting point for understanding impact. It leaves out some critical points such as deadlines, financial considerations randomness and so on, BUT it is a great starting point. It tells you how you see your work.
Imagine if you could discipline yourself to dedicate the proper energy to the most important. That’s how impact is created.
The list thing works to set a framework, it really does!
If you want some simple planning templates let me know and I will send them to you.
MOVIES: The Other Guys: Man, I hope that the best parts have not been revealed in all the previews..
NetFlix Fans: Trading Places: During a recent dinner the topic turned to movies and I was amazed that two of the people at dinner had never seen this epic comedy (which by the way I can do almost line for line).
TV: WOW, shark week has been HUGE for the Discovery Channel. The ratings are out of the roof.
BOOKS: The Dark River – John Twelve Hawks: This is the sequel to The Traveler, a mystic, thriller mystery (great combination). The author’s psydomum hides a person supposedly who live completely “off the grid.” Way cool!
MUSIC: In a Pink Floyd mood.
WEB SITES: Great site for science buffs:
SOUTH OF NORMAL
Really interesting stuff from Robert Paetsch of the Wells Fargo Daily Advantage.
The National Football League is welcoming the noise. Maybe not that kind, but according to the NFL’s chief marketing officer Mark Waller in a USA Today story, the league is changing its stance on stadium noise. While the 40 second clock is counting down in between plays, the NFL will now allow digital noise meters and sayings like “Let’s Hear It!” or “Raise the Roof!” until 15 seconds to go. It’s an effort to improve the stadium experience for ticket holders. (I hope they didn’t use the World Cup as a litmus test for more noise equals good.) The NFL is battling against last season’s 2.4% drop in game attendance to 16.7 million from 17.1 million in 2008. And television sets keep getting nicer.
The NFL, along with the more-noise approach, has a few other tricks up its rolled-under sleeves. The Baltimore Ravens, New England Patriots, and Washington Redskins are taking a page out of the Dallas Cowboys’ playbook and installing large HD panels at their stadiums. All 31 NFL teams will now be able to show clips from around the league via the NFL’s RedZone Channel. If that’s not enough for the die-hards, FanVision is bringing the action within arm’s reach. It’s a 4.3 inch LCD handheld that will offer live video, replays, alternative camera angles, audio feeds, stats and scorecards, along with other features. The device works in stadiums and parking lots, and the Miami Dolphins claim to be the first team to offer it free to season ticket holders. (My couch is starting to look a little less comfortable.)
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Thanks for stopping by and until next time, Adios and Aloha.